Social Media And Digital Marketing

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The Apple

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 A recent purchase of an Apple shuffle gave me a good insight into what Apple does well, besides cool technology. My first impression as I walk into the Apple iStore is always, why are these people doing their emails on the laptops spread across half a dozen tables? Surely everyone has a PC nowadays or certainly access to a local internet café. Still they come to play on the machines . Smart really, if all this random use doesn't break them, then they pass another test. So I float up the funky plastic staircase to another row of tables lined with more technology than NASA would have required, putting a man on the moon. It's funky, it's nerdy, it's engrossing, engaging and most of all it's cool, because Steve Jobs says so. Who wouldn't believe a man who has changed our technology habits and behaviours so dramatically? So here it gets interesting , as I decide to make a purchase. I catch the i (get it) of the nearest iPerson who hang around in iPosses or iG...
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Apple iPad and Accessories

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Computers and Evolution

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